Tuesday, January 8, 2013

Shenova F/W 2013 Part 1

New online shop launched  www.shenovafashion.com

New collections up on the site soon!

Check out my custom MENS shirts, 
available for custom order holly.renee@gmail.com

DNA Print-Organic Cotton $65/ea
Worn by EastWest Philosopher and Herbalist Brandon Gilbert 

Acupuncture Point Panel Front,  Organic Cotton 

Circuit Print Panel Front 

Shenova FW 2013 : A fashion story about a bright, spirited girl finding balance in an unbalanced world. She embraces the fun and novelty of technology, while keeping her spirit nourished in the roots of ancient Taoist philosophies.  She is mystical, spiritual, fearless, strong...and one HOT nerd.

~Seen at San Francisco Fashion Week Sept 28th!~
inquiries holly.renee@gmail.com  or call Holly 510-730-0471

The Origins of the Universe Yin Yang Feathered Gown 

The S.E.T.I.  Showstopper Dress

Tao of Space Yin Yang Nebula Dress

Organic Cotton Saturn Ring Shirt and Legging

The Goddess of Saturn Dress

Yin Yang Tao of Space Bamboo Tee and Alien UFO Legging

Yin Yang Tao of Space Dress, Organic Cotton. Faux Fur and black velvet Parallel Universe Cosmonaut Coat

Organic Cotton Jersey Moons of Jupiter Dress

The Five Elements Dress

Organic Cotton Earth Satellite Print Tunic

Mars Curiosity Dress- Organic Cotton Print

Peace in the Clouds Dress, Organic Cotton

Peace in Pink Clouds Dress, Organic Cotton 

Science Chic~ Nerdy Cute~ Cosplay Fashionista~ 

Solar Eclipse Dress

This dress was inspired by the incredibly moving and inspiring experience I had seeing the recent solar eclipse. I walked around and noticed all of the shadows changed into these scallop patterns, the light was different, everything seemed surreal- It gave me chills! That's usually how I know then I must design something around this experience...PS thanks to the amazing Laura Bee for modeling, check out her modelmayhem page. 

And then came this dress, when I visualized it all I could see was the scallop shapes. Being that I am totally obsessed with concentric circles on the body and the circular geometry (see the Saturn dress) it was a natural. I made the seams in this shape and serged it on the outside, so the inside is smooth and clean. I loved the idea of a little peekaboo shape at the chest. The fabric is a supersoft cotton jersey.

The Double-Helix Cutie Dress

I am a huge admirer of scientific images! I custom designed this DNA print onto soft organic cotton jersey in a lovely lilac color.  Lab coat optional :)



                                             The Neuroscientist Retina Print Dress

This dress is a custom print design I remade from art by science artist Tartuferi in 1887- it is a drawing of the neuronal structure of inside the eye. The concept was inside on the outside, so you are literally looking at what your eye looks like..only in hot pink-ified version :) the fabric is a superslinky lycra, folds up small for travel and is really comfortable. I also made this mystic eye hat to go along with the dress. 

Planetary Tea Time Dress

This super cute little dress was inspired by a very warm day. It was one of those rare hot days here in Berkeley, and I decided to plop my sewing machine outside on the deck, and make something on the spot, on a whim that was fresh and perfect in that moment. I gravitated towards the explosive color and pattern of this cotton planet print, and gave it a heart shape neck. The result was a nice little classes mod teatime dress :) The lovely tech/tribal necklace is handmade by my bff Jacqueline Reeve, check out  her etsy shop

The SpiderWoman Dress

I am being drawn more and more to the woman superheros, as I tend to love strong women symbols of superpower. What's more Shenova than that? The fabric is a supersoft organic cotton jersey with black trim. You'll have lots of fun spinning your webs in this sexy little number...

The Catwoman Jacket

I have always loved the Michelle Pfieffer Tim Burton style catwoman from the second Batman movie. It is something about that crazy wild stitching..I had an idea for this coat when hearing about the new movie and wanting to bring that Catwoman cosplay feeling into my daily life. After I made this I wore it out and walking around the city at night I felt pretty fierce- the skirt of the coat floats as you walk in it! I made it from a comfy warm fleece with satin trim, and hand stitched with white silk thread. 

 The Cutie Bear Hoodie Coat

This one was heavily inspired by my travels to Tokyo and all of the cuteness in the pop culture there. Also, I wanted to make a versatile and comfortable coat that was really warm and kept the wind out. It is made from a super soft fleece with real coconut buttons and faux fur trim. I am planing on making this available in several other color combinations. Say hi to my pet hamster, Little Shen :)